Loja Lira opened on July 7, 2017, that is, on 7/7/17, which, for those who believe in coincidences, are numbers that bode for a prosperous future. The number 7 represents perfection, awareness, intuition and will. The owner, Madalena Lira, a fashion designer, works seven days a week in search of perfection in fashion articles. Specializing in women’s clothing, handmade jewelry, all under its own brand, it also sells fabrics and decorative items. Offering the best price and quality to its customers, it seeks to have several options in men’s and women’s fashion, and to tailor each customer that enters this establishment, in order to feel renewed, another feature of the number 7.

Founded in 1936, Casa Botónia is an emblematic haberdashery whose main attraction is its buttons. In fact, here you will find all sorts of buttons of various colors and materials, from the simplest to the most precious, most of which are imported from France and Italy. We highlight the mother-of-pearl buttons, one of the strengths of Botonia. The huge variety of buttons that can be found here attract from amateur couturiers to renowned designers, who find raw material for their collections here. Its unique and genuine ambience, with its button-lined walls and jewelery, is more than enough to warrant a visit to this historic shop.

It was born from the pleasure of the journey and the fascination for the mix of styles in fashion, especially avant-garde, with a deep environmental concern, which focuses on the manufacturing processes of products in small quantities and the materials used, object of great investigation and rigor, in order to provide the customer with the best fabrics in timeless designs and limited pieces. Thus appeared the desire to gather and carry out brand curatorship of independent designers from various countries, creating a new concept of dress, which fills a gap in the market with increasing demand. We bet on the exclusivity of the clothes, shoes and jewellery, the brands and the quality of the materials used.